Benefits

Include a text response in conventional paper adverts or printed vouchers. For example, if your company’s Cont3xt keyword is “ABCDESIGN”  you could include the following response prompt in your adverts, "Text ABCDESIGN ENQUIRY to 07831 231000". When you receive the text or e-mail message with this response, you can call the prospective customer and manage their sales enquiry. This allows you to measure the effectiveness of conventional marketing spend. In addition, some text messaging campaign case studies show that text based responses are sometimes 4 or 5 times greater than e-mail or telephone calls.

Time-based alerts are ideal if you have any activity that has a time deadline such as the end of a promotion, a submission deadline, or the need for a contact to respond to your message.

You can text customers or patients to remind them of appointments. Appointment reminders could be used by doctors, dentists, opticians, hairdressers or other small businesses.

Use Cont3xt to keep in touch with your customers, give them information of interest and to respond to their replies. Using Cont3xt in this way will develop your customer relationships and ultimately strengthen your company's brand.

Create a text-to-win competition with attractive prizes. Consumers who register can then be sent follow-up text messages to remind them of the competition and any related offers.

You don't want your customers to think that you only talk to them when you want them to buy from you. Your existing customers may welcome a regular text communication from you that is of interest to them and gives them some value.

Contacts could book or reserve a place on an event by replying to a promotional text message. Cont3xt could be used to promote ticket discounts or early-bird offers. The Cont3xt message could also be used as a form of ticketing instead of a physical paper ticket.

Text your customers details of new sales offers or marketing promotions. You could also make some offers exclusive only to text subscribers to encourage existing and prospective customers to register for you text messaging service.